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Pay-per-click (PPC) advertising refers to the text ads or "sponsored" entries you have seen in search engines such as MSN and Google. As the name implies, you pay only if the viewer clicks on your ad.If your budget is limited, the secret is knowing how low you should bid without losing sales or visitors and which PPC engines give you the best value for money.
 

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Home arrow News arrow Latest arrow Google Analytics
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  • Google Analytics tells you everything you want to know about how your visitors found you and how they interact with your site. You'll be able to focus your marketing resources on campaigns and initiatives that deliver ROI, and improve your site to convert more visitors.
  • Integrated with Adwords.
  • Google Analytics has the enterprise level capabilities you'd expect from a high end web analytics offering and also provides timesaving integration with AdWords. Of course, Google Analytics tracks all of your non-AdWords initiatives as well.
  • Free.
  • Google Analytics is one way we invest in our advertisers and everyone else who wants to create quality content on the web. With Google Analytics, you can get started today creating targeted, ROI-driven marketing campaigns and improving your site design and content.
 
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